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Hyundai Brand Academy

In co-operation with the brand strategy agency GREENKERN we delevoped and realised the first Brand Academy for Hyundai Europe at their headquarter in Offenbach, close to Frankfurt. The education facility was integrated into the newly built headquarter in 2008. On an area of app. 1000qm and spread within the building the co-workers of Hyundai Europe are trained in regard to their brand on different stages, in order to deepen their insight and sensitivity for the brand they represent. A 2-day workshop and tour through the stations, a variety of interactive exhibits and audio-visual installations are the main elements of the academy. Contents are transmitted playfully and can be experienced with all senses…

Client: Hyundai Europe
In cooperation with: Greenkern
Year: 2008

Foto by Katja Hiendlmayer

Foto by Katja Hiendlmayer

Foto by Katja Hiendlmayer

Foto by Katja Hiendlmayer